originally uploaded by roitberg.
sábado, janeiro 30, 2010
quinta-feira, janeiro 28, 2010
1950 Coca-Cola Happy New Year Phillipines
originally uploaded by roitberg.
Coca-Cola was introduced in Phillipines in 1927. Offical Coca-Cola arquive by Phil Mooney.
A Coca-Cola chegou às Filipians em 1927. Imagens do arquivo histórico da Coca-Cola por Phil Mooney.
1953 Coca-Cola Happy New Year Phillipines
originally uploaded by roitberg.
Coca-Cola was introduced in Phillipines in 1927. Offical Coca-Cola arquive by Phil Mooney.
A Coca-Cola chegou às Filipians em 1927. Imagens do arquivo histórico da Coca-Cola por Phil Mooney.
chichen-itza Coca-Cola uma das maravilhas do mundo
originally uploaded by m3nt3torcida.
Na eleição de 2008 se não me engano
Algumas Coca-Colas serie especial mexicanas 2
originally uploaded by m3nt3torcida.
izquierda a derecha:50 aniversario embotelladora de toluca,guelaguetza,festival internacional del globo en León,feria de León,septima copa coca-cola
Algumas Coca-Colas serie especial mexicanas
originally uploaded by m3nt3torcida.
izquierda a derecha:feria del caballo en texcoco,expo apatzingan,festival de cine de la ciudad de México.rockola coca-cola,premios Mtv latino.
terça-feira, janeiro 26, 2010
sábado, janeiro 23, 2010
Cola Wheels
originally uploaded by Meanest Indian.
Had a hilarious time with this pair. I spotted them in Raikhad but the light was bad and the streets too busy to get a good shot of their three-sheeled delivery vehicle. But they were only too happy to drive me to a better spot a few blocks away.
When we were leaving we pulled out onto a major road on the wrong side (as one often does in India ;-) I looked up to see a cop hailing us to stop. "Here we go" I thought and envisaged an ensuing threat of fine versus bribe. But instead it turned out that the policeman merely wanted a Coke! The guys opened one for him and we speed off – still on the wrong side of the road.
quinta-feira, janeiro 21, 2010
Vintage Ceramic Christmas Coca Cola Building--"Atlanta Coca-Cola Bottling Company"
originally uploaded by mcudeque.
quarta-feira, janeiro 20, 2010
Coca-Cola Light Plus 1,5 L Lauch in Brazil front
originally uploaded by roitberg.
Plus without warning or advertising in some supermarkets in Rio de Janeiro. I bought this 1,5 liter, but ther is a 350 ml can to that sold out in one day. The best Coca-Cola taste I ever drunk, and I already drunk dozens from a lot os countries, because I don´t collect full Cokes. Coke is for drinking not for storing..
Coca-Cola Puls vitaminada lançada em alguns supermercados do Rio de Janeiro sem aviso e sem propaganda. Comprei a de 1,5 litros mas há também a lata que vendeu tudo no primeiro dia. É o melhor sabor de Coca-Cola que já provei. E olha que eu nçao guardo latas cheias pois Coca é para beber e não para guardar.
Coca-Cola Light Plus 1,5 L Lauch in Brazil back
originally uploaded by roitberg.
Plus without warning or advertising in some supermarkets in Rio de Janeiro. I bought this 1,5 liter, but ther is a 350 ml can to that sold out in one day. The best Coca-Cola taste I ever drunk, and I already drunk dozens from a lot os countries, because I don´t collect full Cokes. Coke is for drinking not for storing..
Coca-Cola Puls vitaminada lançada em alguns supermercados do Rio de Janeiro sem aviso e sem propaganda. Comprei a de 1,5 litros mas há também a lata que vendeu tudo no primeiro dia. É o melhor sabor de Coca-Cola que já provei. E olha que eu nçao guardo latas cheias pois Coca é para beber e não para guardar.
terça-feira, janeiro 19, 2010
segunda-feira, janeiro 18, 2010
2010 COCA-COLA WORLD CUP TOUR BRAZIL SPECIAL SERIES
originally uploaded by roitberg.
On the market TODAY. Entrou no mercado HOJE.
2010 COCA-COLA 500 ML PET PLANT BOTTLE SUMMER BRAZIL 1
originally uploaded by roitberg.
This bottle model is around since 2007. It is a great design job and made to diferenciate this PET PlantBottle from other PETs. It's found around the world in regular or special short duration series in 400 ml, 500 ml and 600 ml. By the end of 2010 Coca-Cola expect to had produced more than 2 billion of this PPETs.
PlantBottle PET bottles are 100% recyclable and preliminary research indicates that they have a smaller carbon footprint than bottles made from traditional PET. Some produts, “Coca-Cola”, “Coca-Cola Light”, “Coca-Cola Zero” and "Cherry Coke regular and Zero" are being sold in PlantBottle. Most bottles contain 50% recycled PET, 35% conventional virgin PET and 15% PET derived from plant-based materials.
The most important thing is the pioneer use of cane (alchool) made polymers that is one of the major footsteps outside dependence of crude oil to have the polymer chain. And the 50% reclided PET int this bottles is an amazing polictically correct option.
Este modelo está por aí desde 2007. É um grande trabalho de design e feito para diferenciar a PET PlantBottle das outras PETs. É encontrada por todo o mundo em séries regulares ou especiais de curta duração nos volumes 400, 500 e 600 ml. Até o final de 2010 a Coca-Cola espera ter produzido 2 billhoes de PPEts.
As PETs PlantBottle são 100% recicláveis e os estudos preliminares indicam que tem uma pegada de carbono menos que as PETs tradicionais. A maioria das PPETs contém 50% de PET reciclado, 35% de PET virgem e 15% de PET feito de "álcool", cana-de-açúcar ou melaço.
O mais imporante é o uso pioneiro da cana para fazer polímeros em escala industrial que é um dos maiores passos para terminar a dependência que temos do petróleo para termos as cadeias de polímeros.
2010 COCA-COLA 500 ML PET PLANT BOTTLE SUMMER BRAZIL EMBOSS
originally uploaded by roitberg.
This bottle model is around since 2007. It is a great design job and made to diferenciate this PET PlantBottle from other PETs. It's found around the world in regular or special short duration series in 400 ml, 500 ml and 600 ml. By the end of 2010 Coca-Cola expect to had produced more than 2 billion of this PPETs.
PlantBottle PET bottles are 100% recyclable and preliminary research indicates that they have a smaller carbon footprint than bottles made from traditional PET. Some produts, “Coca-Cola”, “Coca-Cola Light”, “Coca-Cola Zero” and "Cherry Coke regular and Zero" are being sold in PlantBottle. Most bottles contain 50% recycled PET, 35% conventional virgin PET and 15% PET derived from plant-based materials.
The most important thing is the pioneer use of cane (alchool) made polymers that is one of the major footsteps outside dependence of crude oil to have the polymer chain. And the 50% reclided PET int this bottles is an amazing polictically correct option.
Este modelo está por aí desde 2007. É um grande trabalho de design e feito para diferenciar a PET PlantBottle das outras PETs. É encontrada por todo o mundo em séries regulares ou especiais de curta duração nos volumes 400, 500 e 600 ml. Até o final de 2010 a Coca-Cola espera ter produzido 2 billhoes de PPEts.
As PETs PlantBottle são 100% recicláveis e os estudos preliminares indicam que tem uma pegada de carbono menos que as PETs tradicionais. A maioria das PPETs contém 50% de PET reciclado, 35% de PET virgem e 15% de PET feito de "álcool", cana-de-açúcar ou melaço.
O mais imporante é o uso pioneiro da cana para fazer polímeros em escala industrial que é um dos maiores passos para terminar a dependência que temos do petróleo para termos as cadeias de polímeros.
2010 COCA-COLA 500 ML PET PLANT BOTTLE SUMMER BRAZIL 4
originally uploaded by roitberg.
In this side you can read an advice saying "Volume modiffied from 600 ml to 500 ml (reduction of 100 ml ro 17%) due to Brazillian Consummer Laws for people do not be misled by a 500 ml botlle similar to a 600 ml one.
sexta-feira, janeiro 15, 2010
Coca-Cola King Size na Venezuela 1960
original by Phil Mooney (*)
I was researching in the photograph collection today and ran across this image from the February 1960 issue of Coca-Cola Overseas. The Coca-Cola Overseas magazine was produced by The Coca-Cola Export Corporation from 1948 until 1971 and featured stories and photographs from our offices around the world. The magazine serves as a great reference resource whenever I need to research our activities or advertising campaigns in different countries.
The photograph to the right was taken in November, 1959 and had the caption, "Maracaibo, Venezuela - During a recent promotion at the Sears store, this man on stilts introduced King-size Coca-Cola to over 7,000 visitors."
I was trying to guess how tall the stilts were? Based on the car and the sign, I figure he must have been nearly 12 feet tall. What do you think?
tradução em português de José Roitberg
Eu estava pesquisando a coleção de fotografias hoje e encontrei essa imagem da edição de fevereiro da publicação Coca-Cola Overseas, uma revista produzida pela The Coca-Cola Export Corporation de 1948 a 1971 com estórias e fotografias de nossos escritórios em todo o mundo. A revista servia como material de referência sempre que eu precisava pesquisar sobre nossas atividades ou campanhas de vendas nos diferentes países.
A fotografia foi tirada em novembro de 1959 eusa legenda era: "Maracaibo, Venezuela - Durante uma recente promoção da loja Sears, este homem empernas de pau apresenta a Coca-Cola King Size para mais de 7.000 visitantes."
(*) Phil Mooney é historiador oficial da Coca-Cola (official Coca-Cola historian)
Thank you Phill, with your material we can comunicate the things in protuguese for Brazillians.
segunda-feira, janeiro 11, 2010
quarta-feira, janeiro 06, 2010
2005 Coca-Cola First M5 in Brazil Black Light 1
originally uploaded by roitberg.
Coca-Cola has a secret. Some of their cans e shrinked bottles are prepared to show other detaisl in black light. Most of them are special series, and in the case of M5 first bottles, they were sold mostly in discos and night clubs but none rembered to take pics of this other side of the can.
Coca-Cola tem um segredo. Várias latas e garrafas com shrink são preparadas para exibir outros detalhes sob luz negra. A maioria é de séries especiais. As garrafas M5 foram inicialmente vendidas em discos e clubes noturnos, mas ninguém se tocou em fotografar "o outro lado da lata"
2007 Coca-Cola M5 - Caviar -Spoleto Special Series Black Light 4
originally uploaded by roitberg.
For me this can is the amazing one!
You can see these 3 2007 bottles in regular light at www.flickr.com/photos/8136098@N05/2910475340/ so note how this one chages! The whote stars are invisible in regular light.
2007 Coca-Cola M5 Spoleto Special Series Black Light 4
originally uploaded by roitberg.
Don't know why, but I was unable to focus only this bottle. May be due to the large white area. I'd not used UV filter as recomended to shot in BL.
terça-feira, janeiro 05, 2010
2009 Coca-Cola Black Light Rio de Janeiro Special Edition
originally uploaded by roitberg.
Coca-Cola has a secret. Some of their cans e shrinked bottles are prepared to show other detaisl in black light. Most of them are special series, and in the case of M5 first bottles, they were sold mostly in discos and night clubs but none rembered to take pics of this other side of the can.
Coca-Cola tem um segredo. Várias latas e garrafas com shrink são preparadas para exibir outros detalhes sob luz negra. A maioria é de séries especiais. As garrafas M5 foram inicialmente vendidas em discos e clubes noturnos, mas ninguém se tocou em fotografar "o outro lado da lata".
